Customer portals
Secure log-in areas where customers, members and clients help themselves.
- Customer accounts
- Documents and statements
- Orders, bookings and status
Part of Web Apps & Software
Build the product, not just the software
We design and build software-as-a-service products: multi-tenant, subscription-billed, with the onboarding, admin and analytics a product needs to grow.
Flexible payment, agreed with each business.
Payments and channels we build into web apps
- Cards and wallets worldwide
- Checkout and payouts
- Bots, notifications and enquiries
- Business messaging and bots
- Card and QR checkout
- Bakong QR payments and bank transfers
Subscriptions, bookings and payouts run through your own accounts. Names and marks belong to their owners. We build with these tools; no partnership, endorsement or certification is implied.
SaaS Product Development
A SaaS product is a business in software form. Every customer signs up, pays, uses the product and expects it to work every day. We build the whole thing — the application, the billing, the admin behind it — so you can concentrate on selling it.
We plan from the start for the details that catch first-time founders out: trials that expire, cards that fail, plans that change, customers who need their data kept separate. We build a first version that can take paying customers, then iterate as you learn what they want.
Why have it built by Baal
Multi-tenant from day one
One codebase serving every customer, with their data kept properly apart.
Billing that just works
Plans, trials, upgrades, failed payments and invoices handled without manual work.
Thinking beyond the code
Sign-ups, renewals and cancellations decide whether a product grows, so we design for them as carefully as the features.
What we build
Product scoping and MVP
Cutting the idea to the version that proves it, then building that well.
Multi-tenant architecture
Accounts, organisations, roles and permissions designed to scale from ten customers to thousands.
Subscriptions and billing
Plans, trials, usage limits and card payments through Stripe and local providers.
Onboarding and self-service
Sign-up, set-up wizards, invitations and settings that get customers productive without a call.
Admin and analytics
An operator dashboard for accounts, revenue, usage and support.
APIs and integrations
Public APIs, webhooks and connections to the tools your customers already use.
Explore this division
Booking & membership systems
Appointments, classes, sessions and memberships, with payments built in.
- Appointment booking
- Classes, courses and events
- Memberships and subscriptions
Directory & listing platforms
Searchable directories, listings, reviews and maps, with the admin to run them.
- Business and place directories
- Property and rental listings
- Jobs, classifieds and marketplaces
Dashboards & reporting
Your numbers, live, on one screen — from every system you run.
- KPI and management dashboards
- Operational dashboards
- Data pipelines and warehousing
Web Apps & Software
Software your customers and staff use in a browser, built to your brief.
- SaaS products
- Customer and member portals
- Booking and membership systems
How we work
- 01
Talk
You tell us what you need, on WhatsApp, Telegram or the form, and you are talking to the team from the first message. We ask questions until we understand the problem properly — usually the same day.
- 02
Quote
We put the scope, the fee and the timescale in writing before any work begins. No surprises later.
- 03
Build
We build in stages and show you working software as it progresses, not only at the end.
- 04
Support
After release we stay on for updates, fixes and changes as your business grows. Ask for a change and it is done in days, not queued for next quarter.
Weighing a white-label platform?
See what a custom build gives you that renting does not: your own app listing, your code, your data, and changes when you ask.
Frequently asked questions
How do you keep different customers' data apart?
Each customer's data is separated at the database level and every request is checked against the account it belongs to. That is designed in at the start, not added later.
Can you handle subscriptions and card payments?
Yes. We integrate Stripe and other providers for recurring billing, and local payment methods where your customers need them.
Will you keep developing it after launch?
Yes, and most products need it. We stay on for new features and growth, with each stage scoped and quoted in writing.